Boorsu Gangadharam 

Sr. Marketing Automation Specialist

NVIDIA




Objective:
       6+ years of hands-on expertise with data expansion design, integration and automation. Talent includes, Python, velocity scripting, IP Reputation Management, API Integrations & Lead Scoring models, HTML/CSS, Visio, Excel, relational database & SQL. Experience in Integrating with - Drift, Path factory, On24, DiscoverOrg, Splash and Salesforce.

Key roles / Responsibilities:

      • Design, Build, Execute and optimize marketing programs and campaigns within Marketo and Adobe to deliver measurable results.
      • Good Knowledge on project management skills to allow for timely planning, executing and reporting on multiple projects at the same time.
      • Owns all digital management tools from operations perspective.
      • Writing functional scripts using python to test and QA Marketing Automation programs.
      • Familiarity with event-driven programming in Python3, MySQL, HTML5, CSS3.
      • Working closely with cross-functional teams in HQ (Santaclara), EMEA and APAC

Specialties: 

      • Responsible for creative design for prominent and campaign Development and Integration with Major automation tools like PathFactory, On24 and Salesforce.
      • Setting up aligned process across the globe to create and execute structural flows on deliver high quality projects.
      • Business Intelligence and Reporting.
      • Monitor technology developments and trends.
      • Experience with Agile/scrum process.

Work Experience: 

NVIDIA

Sr. Marketing Automation Specialist                                                       Jan 2021 - Present


       • Manage the contact database; Import and exports the lists; segmentation; uphold data hygiene standards; optimize the page performance and Improve accessibility.
       • Good knowledge on technology integrations, webinar platforms, data enhancement tools etc.
       • Measure, track, analyze and regularly report on the effectiveness of the programs.

KLOC Technologies

Software Engineer                                                                                    Mar 2016 - Dec 2020

       • Design, Build, Execute and optimize Landing pages and web operations at KLOC to deliver measurable results.

       • Writing functional scripts using python to test and QA Marketing Automation programs.       

Retail On

Software Developer                                                                                   June 2015 -Feb 2016 

 

      • Design, Coding and modifying websites, from layout to function and according to a client's specifications.
      • Experience in planning and delivering software platforms used across multiple products and organizational units.
     • Deep expertise and hands on experience with Web Applications and hands on experience with E-commerce Applications.
     • Handled Projects:
                    Beauty care



Comments

  1. Unknown30 March 2018 at 06:13

    Great thought gangadhar

    ReplyDelete
  2. Unknown30 March 2018 at 06:14

    How create profile blog here

    ReplyDelete
  3. Anonymous21 July 2018 at 08:38

    Nice

    ReplyDelete
  4. Chandrika15 March 2025 at 06:19

    You have illustrated Adobe Marketo very nicely in your article so that interested candidates can easily understand this technology. Marketo is Software-as-a-Service (SaaS) based retailing automation software owned by Adobe itself and built to help enterprises robotize and measure marketing engagement, tasks and workflows. Marketo Engage from Adobe is the leader in the market in B2B and Account Based Marketing (ABM). If anyone willing to learn this Adobe Marketo technology or upskill himself in this cloud technology one can kindly contact https://www.maxmunus.com/page/adobe-marketo-training
    Or kindly check https://www.youtube.com/watch?v=fidWKpvx2XY>

    ReplyDelete

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